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Female entrepreneurs draw on life 'in the trenches'
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Most firms started by women offer products and services for consumers because they get ideas from their everyday experiences and find that market more accessible.
By Ann Meyer
September 13 2010
Rachael Smith took a personal experience and turned it into a business.
The complete article can be viewed at:
http://www.latimes.com/business/la-fi-smallbiz-diaper-bag-20100913,0,393281.story
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